Fix guides

How to fix every problem in your AI readiness report

One guide for each problem our check can find, with every step shown. Most of them take a few minutes, and many are fixed for you once your site is connected.

How common each problem is comes from the latest check of 73 different sites (90 days to 9 October 2026).

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Connect your site

The free check works on any site. To put fixes on your live pages, connect your site once: a plugin on WordPress, a package on Next.js, or one piece of code you paste in on Wix, Shopify, Squarespace, Webflow and anything else.

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Discover

Can AI find and reach your site?

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Can AI read your pages?

Pages are mostly navigation and footer

On some of your pages, most of the words are the menu and the footer. Very little is the page saying something of its own, so there is not much for an AI tool to read or quote.

A change on your sideFound on 93% of sites we checked
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Pages have headings that skip levels

On some of your pages the headings skip levels, for example from the main heading straight to a third-level one. Headings are how an AI tool works out which parts of a page belong together.

A change on your sideFound on 68% of sites we checked
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Images have no description

Many of your images have no written description (alt text). A description is the only thing a text-based AI can read from a picture. Your dashboard gives you the full list of images to fix.

A change on your sideFound on 58% of sites we checked
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Pages have no sharing preview details

Some of your pages do not set the title, description and image used when the page is shared or quoted somewhere else. Those three details are also a short statement of what the page is, written by you.

A change on your sideFound on 52% of sites we checked
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Pages have no description

Some of your pages have no short description. A description gives an AI tool a ready-made summary of the page, in your words, instead of leaving it to invent one.

A change on your sideFound on 30% of sites we checked
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Pages have no main heading

Some of your pages have no main heading. The main heading is the clearest single statement of what a page is about, and without it an AI tool has to work that out from the rest of the text.

A change on your sideFound on 29% of sites we checked
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Pages do not say which address is the real one

The same page can often be reached at several addresses. Your pages do not say which one is the real one, or worse, name a different website as the original. On Next.js sites one click in Fixes turns the right setting on.

We fix it for youFound on 18% of sites we checked
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Pages do not say what language they are in

Some of your pages do not state what language they are written in. One short setting tells every machine which language to read the page as, instead of leaving it to guess.

A change on your sideFound on 12% of sites we checked
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Pages have no page title

Some of your pages have no page title. The title is the one line that names the page everywhere it is listed, quoted or cited, including by AI tools.

A change on your sideFound on 10% of sites we checked
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Pages are telling crawlers to ignore them

Some of your pages carry an instruction telling crawlers not to list them. AI tools and search engines that respect it will skip those pages. It is almost always left on by accident.

A change on your sideFound on 8% of sites we checked
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Understand

Can AI tell who you are?

Your site does not state the basics about your business

The basics of your business, what kind of business it is, its name, its logo and its website, are not stated in the part of your site written for machines. Setting them once in Business Identity puts them on your pages as data.

You add the facts, we do the restFound on 100% of sites we checked
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Your legal business details are missing

Your site does not state the registered name of your business or the date it was founded, in a form machines can read. Both take a minute to add in Business Identity.

You add the facts, we do the restFound on 97% of sites we checked
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Your site names no people and no service area

Nothing on your site states, as data, who runs the business or where it works. Adding a founder and your service area (or your company number, for businesses that are not local) covers both.

You add the facts, we do the restFound on 93% of sites we checked
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Your site does not state what subjects you work in

Nothing on your site states, in a form machines can read, which subjects your business works in. Adding a handful of topics is quick, and it is what gets you considered for questions about those subjects.

You add the facts, we do the restFound on 84% of sites we checked
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Your site does not link itself to your profiles elsewhere

Your site does not tell machines which profiles and listings elsewhere are yours: your LinkedIn page, your Google Business Profile, your directory listings. Adding those links is the strongest single way to show who you are.

You add the facts, we do the restFound on 79% of sites we checked
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Your contact details are not in a form machines can read

Your phone number, email or address may be on your site for visitors, but not in the part written for machines. Adding them once in Business Identity puts them on your pages as data an AI tool can quote.

You add the facts, we do the restFound on 78% of sites we checked
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Your site has no about page, contact page, privacy policy or terms page

Our check could not find one or more of the four pages that show a real business stands behind a website: about, contact, privacy and terms. Writing them is a job for your website, and once they are live we mark them up so machines know what each one is.

A change on your sideFound on 71% of sites we checked
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Pages carry no structured information at all

Some of your pages have no structured data at all, so an AI tool has only the wording to go on. On WordPress and Next.js sites, one button on the Fixes page adds the right markup to every one of them.

We fix it for youFound on 49% of sites we checked
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References point at something that does not exist

Parts of your structured data point at something, often your business, your website or an author, that is never actually described anywhere on your site. Rebuilding the markup on those pages makes every pointer lead somewhere real.

We fix it for youFound on 40% of sites we checked
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Entries have no permanent identifier

Your structured data describes your business, your website or a person without giving it a fixed name that other pages can point back at. Rebuilding the markup on those pages gives each one a permanent identifier.

We fix it for youFound on 22% of sites we checked
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Entries are missing information that type normally carries

Some entries in your structured data leave out a detail that kind of entry is expected to have, such as a product with no price details or an article that does not say who published it. Rebuilding the markup on those pages fills it in.

We fix it for youFound on 22% of sites we checked
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Entries are described but never referred to

Your structured data describes something, usually your business, a person or a product, that no other part of your site ever points to. Rebuilding the markup on those pages links each one into the rest.

We fix it for youFound on 18% of sites we checked
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Pages describe only the page furniture, not the business

Some of your pages have structured data, but only the kind that describes the page itself, such as the breadcrumb trail. Nothing on them says who you are or what you offer. Adding your business details fills that in.

We fix it for youFound on 16% of sites we checked
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Your business name, phone, address or website is given different ways

Different pages of your site state your business name, phone number, address or website address in different ways. A machine cannot tell which is current. Saving one version in Business Identity puts the same details on every page.

We fix it for youFound on 15% of sites we checked
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Things are described two different ways

Two pages use the same identifier for something but disagree about what it is or what it is called. A machine cannot tell which version to trust. Rebuilding the markup on those pages makes them agree.

We fix it for youFound on 12% of sites we checked
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Answer

Can AI answer questions about you?

Not sure which problems your site has?

Run the free check. It reads up to 100 pages and lists every problem in order of how much it costs you.

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